&COLLAR
Hero Video Campaign
Who loves their Dress Shirts? Nobody, except &Collar customers. We met a small business with a SUPER LOYAL fanbase and helped them grow. They had been focusing on the collar, we helped them focus on the ampersand (the little “&” sign). And now, they are keeping many more men wrinkle-free, stain-free and stress free too.
We just had to work with them!
We stumbled upon &Collar and were fans before we worked with them. For the life of us, we couldn't understand why it wasnt bigger. They were making six figures a year, but they sell some of the world's best dress shirts! Stretchy, comfortable, wrinkle-resistant, and stain-proof, they had it all. They just were missing the massive growth. We knew we had to reach out to them. So, untraditionally, we counted them via Linked-In.
They trusted us and worked with us to take their side hustle to a viable, profitable business. Together, we established their initial branding and found their voice. After making their first video, we took them from under $300,00 to $2.1M in 30 DAYS! They knew they had made the right decision when we collaborated, not to make a Creatably video, but an &Collar video. Because, at the end of the day, our process is not a “You” and “Us” but a “We”.